Burn Media

At business school they taught me that diversity in the workplace is a good thing. I can still remember the intensity on my lecturer’s…

If there’s one thing you could argue is more important than your startup’s brand it’s your personal brand as a founder and entrepreneur. This…

Marketing is not a new concept. For thousands of years human beings have employed a variety of tactics to entice the interest of potential…

Failure is the taboo, unacknowledged elephant in every organisation-especially in larger companies. When organisations don’t allow their employees to fail, they are paying lip…

We all know that Hollywood tends to dramatize things. It isn’t any different when it comes to portraying the plight of the entrepreneur. Many…

The peer-to-peer (P2P) lending space in South Africa is heating up. A Johannesburg-based startup called Yiba, an acronym for “You’re Invited Banks Aren’t”, is…

Any startup that has not embraced the digital revolution will find it increasingly harder to captivate and retain their target audience. In fact, the…