Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
Why different mobile users think their devices are better than everyone else’s
I have done extensive research, performing interviews with countless mobile users (well, four actually, but who’s counting) to get to the bottom of which…
Nando’s #Diversity campaign reminds South Africans they’re all foreigners
Popular fast food franchise, Nando’s has launched a new campaign that plays on the issue of Xenophobia in South Africa. The campaign has Nando’s…
People now watch more online video on iPads — and on Saturday nights [Study]
Do you spend your Saturday nights curled up with your new iPad, watching the latest episode of your favourite TV series or flitting through…
How does shopper psychology apply to social commerce? [Infographic]
No purchase decision happens by chance. Every thought leading up to why you need the product — from the rational versus emotional arguments about…