Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Jack Dorsey gives a pep talk to keep the fire burning at Twitter
Things appear pretty salty over at Twitter right now, no thanks to the recent exodus of high-ranking executives. This was the second round of…
How to set realistic goals with your social media strategy
Do you really understand and know what you want to achieve with your social media marketing campaign? Do you know what social media can…
Four top executives leave Twitter, Jack Dorsey announces
Jack Dorsey might be doing his utmost to rescue Twitter and make it a viable business, but that hasn’t stopped people jumping ship. In…
Move over Psy, Adele’s ‘Hello’ is fastest video to hit 1bn views mark
Since Psy’s ‘Gangnam Style’ became the first video to hit one billion YouTube views back in December 2012, a number of others have reached…