Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
You can (and should) measure social media ROI: here’s how
Most businesses will not try a new marketing medium until they get a rough idea of the likely ROI associated with the new medium….
YouTube embraces superheroes and sci-fi with its first ever Geek Week
Quick test: Which regeneration of the Doctor did Matt Smith play? Which planet is Thor from? What do you call dressing up in costume…
The power of social: how Gareth Cliff sold out ‘Wolverine’ in 3 minutes
You have to love the progression of Social Media and the marketing behemoth it has become. Popular South African radio host Gareth Cliff posted…
What mobile social video’s rise means for brands
Everyone’s constantly on the lookout for the ‘next big thing’ in social media, and Twitter’s CEO Dick Costolo believes the micro-blogging site has found…