Have you ever wondered how much easier travel has become, thanks to the digital innovations shaping our world? Exploring new destinations used to mean…
The story behind Renren: China’s biggest Facebook-ish social network
Renren, China’s largest Facebook-ish social network (as opposed to the Twitter-ish weibos), has a long and complex history which probably not more than a…
Did losing Twitter really make LinkedIn better?
At the recent ‘TechCrunch: Disrupt Technology’ Conference held in San Francisco, LinkedIn co-founder and chairman Reid Hoffman rocked the audience when he revealed that…
Forget the ‘likes’: the best social campaigns are smaller, engaged
I was sitting in a strategy meeting the other day of a company that was scoping out media and platforms for its below the…
9 social media do’s and don’ts to remember for your next campaign
An important rule that you should always be aware of when you are busy with a social media campaign is that it takes quite…
