South Africa’s esports scene is set for a major showdown as Hyprop and MTN introduce SHIFT COD, a Call of Duty tournament forming part…
ANC takes Twitter by storm
It takes large organisations weeks, or even months, to grasp the power of social media. In the case of South Africa’s ruling party, the…
YouTube could spell ‘the extinction of TV as we know it’
YouTube isn’t going to fundamentally change the way we view video entertainment in the future, it already is. That was the message of the…
3 Ways brands can fail every day on Facebook
Consumers today expect brands to be active online — and that doesn’t just mean placing pointless banner ads. Does anyone still do that by…
The disruptive power of social media on US foreign policy
Following Barack Obama’s successful 2008 election campaign which relied heavily on social media, it’s hardly surprising that Obama and social media are practically synonymous…