Consumer group Huawei announced the introduction of the latest P series smartphone known as the Pura 70 series in Dubai this week. Pura is…
Woolworths: The shifting nature of brands
It’s no surprise to me that brand after brand make the same mistakes when responding to online, and especially social media, attacks. From the…
Clothing giant Gap feels social media heat, scraps new logo
In another clear sign that the social media masses are exerting tremendous influence over corporates, American clothing giant, Gap, decided to scrap its new…
Cell C ordered to withdraw ‘4Gs’ campaign
The Advertising Standards Authority (ASA) on Thursday ruled that Cell C’s new 4Gs campaign is “dishonest” and “misleading” and must be withdrawn with “immediate…
Seven essential mobile advertising insights
I recently attended a London roadshow event held by Mobile Squared, a mobile research agency that provides insight into mobile advertising, content and services….