The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
VW Amarok Facebook app gives fans the chance to meet Slash, Kings of Chaos
This is one of the better Facebook competition apps we’ve seen in a while. It comes from Volkswagen South Africa and it offers people…
Real-time bidding: changing the way digital video ads are served
We are all familiar with the advert that pops up on YouTube while we are salivating over the latest viral video. The ad is…
Effective content marketing: writing for the success of your business
If you vaguely pay attention to what is going on in the world of digital marketing, you should have heard of the term content…
What is the big deal about Big Data in marketing?
Big Data. The term that everyone seems to be throwing around at the moment. CIOs are using it, COOs are using it, even the…