With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Microsoft woos devs, hypes up Windows licenses and ‘potential’ customers
If you thought Microsoft’s billion dollar plus Windows 8 ad campaign was just about getting ordinary people to buy its product, think again. The…
10 practical must-do SEO tips for the non-SEO guru
Search Engine Optimisers (SEO’s) know that search engines have a very complicated scientific algorithm that they use in order to determine which web pages…
Microsoft: IE sucks… less
The latest marketing ad for Internet Explorer is refreshingly honest. Rather than making big, bold claims about the browser it lists the marginal bits…
Choosing content for your digital audience? Here’s what you need to know
When you start creating a digital marketing strategy for your business, your target audience will most likely be mentioned — especially if you are…