Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
Merging the tangible in the digital era to make magic [Net Prophet]
The world is obsessed with the ability to touch things. As a society, we are more willing to pay for something we can physically…
What can we learn from 3 of the world’s most innovative marketing campaigns?
Instead of getting into the technicalities of response-based marketing, let’s go straight to the heart of the matter. I want to share with you…
Nice from far, but far from nice: big data can help retail bring everyone ‘up close’
It’s all about perspective. There are things, that looked at from afar seem perfect, but walk a little closer and the imperfections become glaringly…
The art and science of experiential marketing
People are pretty fickle. Don’t try and deny it; we are. It’s a fact that marketers and advertising execs the world over have been…