YouTube

Google takes on Twitch with YouTube Gaming

Despite the fact that gaming’s had dedicated TV channels in some Asian countries for years now, it took the advent of Twitch.tv for live-streams…

YouTube’s new ‘Music Insights’ tells artist in which city they are most popular

YouTube has introduced a new tool for artists. Called Music insights, its function is to give artists data about where their music is being…

YouTube turns ten, throws itself an epic birthday party [video]

Any other 10-year-old would have their parents organise a birthday party, invite friends, and hire a jumping castle. Not YouTube. On its tenth birthday…

YouTube’s VP9 codec has enabled users to watch 25bn hours of faster, better, buffer-free videos

YouTube has revealed that video buffering is no longer a thing. Thanks to the VP9 video codec, which is the default codec for YouTube’s…

Design Indaba 2015: Celebrating the continual incubation of ideas

“Whatever the hell this thing is, it’s amazing. I never even heard of it until this guy sent me this weird fake film […]…

YouTube Kids debuts next week to focus on family entertainment, elearning

With a new app in the pipeline, YouTube is gearing up to tap into the online family entertainment sector, which is reportedly showing four…

YouTube and Guggenheim team up to showcase extraordinary video work

In 2008 the Guggenheim Museum teamed up with YouTube in an attempt to better connect with the public and “reach the widest possible audience”….

Lady Gaga mobilises her social network for political change

Lady Gaga is using YouTube and her huge following on Twitter and Facebook to mobilise a groundswell of support for the repeal of the…

New Tippex “Hunter shoots a bear” campaign goes viral

Tippex has barreled into the viral media fray with an impeccably executed YouTube campaign, titled “NSFW. A hunter shoots a bear!”, created by Parisian…

How to create a marketing campaign using YouTube

YouTube continues to grow at an astonishing pace, with 24 hours of video uploaded every single minute. As an acquisition and branding channel, placing…

YouTube launches faster, more social and touch-friendly mobile site

A brand new YouTube Mobile site, built in HTML5 has launched globally, adding support for more devices and promising faster downloads, social connectivity through…

Ridley Scott’s Life in a Day movie receives 80 000 submissions

Editing has begun on over 4 600 hours of footage for Life in a Day, the crowdsourced documentary that is the brainchild of Executive…

Four alternatives to YouTube for video marketing

When it comes to video marketing, YouTube is usually the first video-sharing site that people think of when considering where to submit their video…

The Fall of the 1000-year Copy Reich

Is unintentional self parody an art form? Constantin Films, production company of an otherwise obscure movie entitled the ‘Der Untergang’ (‘Downfall’), which spawned an…

Could this be the dumbest company in the world?

Constantin Film, the company responsible for making the acclaimed movie Downfall (2004), is stepping up a crusade to have thousands of humorous parody excerpts…

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