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Live streaming video platform Twitch has announced that local pricing for regions has expanded — with a new subscription price for South Africa.
The company had announced earlier this year that it was introducing local pricing in hopes of encouraging more subscriptions across different regions. Turkey and Mexico were the first regions to receive local pricing. This later expanded to the Asia Pacific region.
On 29 July, the company announced that the feature had launched in Africa and the Middle East.
Twitch subscription price in South Africa
According to the new pricing table provided by Twitch, a Tier 1 subscription price in South Africa now costs R33.99 per month.
Previously, the price for a subscription was R98.00.
When looking at pricing on the Twitch website on streamer channels, a Tier 2 subscription now costs R67.99 per month.
Meanwhile, a Tier 3 subscription costs R169.99.
Users can also receive discounts if they choose longer subscription periods.
The company says that in testing the new, lower prices in other regions, it has found that the new strategy helps subscriber numbers grow.
“Compared to the three months prior to local sub pricing, viewers are gifting five times more subs,” Twitch said.
“More creators are earning sub revenue now, and more viewers overall are supporting their favorite channels.”
Hopefully, the new pricing also means new growth for South African streamers on the platform.
Feature image: Twitch