WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
Zapper partners with Yoyo to offer easier payment
Payment platform Zapper has partnered with SaaS provider Yoyo to offer a single QR payment code for businesses that gives customers more flexibility. The integration means that there…
Social currency: the real value of conversations about your brand
Measuring a brand’s value is an inherently tricky business. Even in a supposedly clearcut case like Coca-Cola, which is essentially commoditised sugar water dressed…
