South Africa has crossed one of its biggest economic milestones of the decade, officially surpassing pre pandemic international arrival numbers and positioning itself for…
The sarcasm machine: Measuring sentiment in social media mentions
At the end of last year, I wrote a few posts on measuring social media, at the time when Google Analytics had recently launched Social…
Which type of network suits your business?
Prosumer is one of those horrible words. But it does encapsulate an ethos sweeping through online business today (particularly media), where the audience/readers/viewers/consumers are…