Living in the Scroll If your thumb has permanent muscle memory from swiping, you’re part of South Africa’s device-scroller generation. Phones are no longer…
Not just for geeks any more: digital is doomed as an ad industry specialisation
Digital won’t last. It’s already on its last legs as an advertising industry specialisation and about time too. Coming from an agency professional with…
Ra.ise a to.ast with some Bre.ad
URL shorteners have become ubiquitous to social networking, especially with the sharing of links across Twitter. Bit.ly, Cli.gs, Goo.gl and many others offer an…
Is digital marketing becoming the new traditional?
One of the “Big Discussions” in advertising at the moment concerns the growth of digital, and the effect it is having on the industry…
