F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Email marketing is still relevant, ignore it at your peril
Email has found itself in a precarious situation. While it’s still everywhere — and not going anywhere — its users have no shortage of…
A brief introduction to content marketing in South Africa
A couple of decades ago, marketers had undivided attention. With not much more than three or four marketing channels to choose from, brands could…
4 weird Parlotones marketing mashups through the years
Whether you like the band’s music or not, you can’t deny that South African rockers The Parlotones are marketing powerhouses, owing to its partnerships…
5 social tools to help boost brand awareness and audience engagement
Every brand wants to easily identify and reach their target audiences as quickly as possible. Audience engagement is detrimental to forming a meaningful connections…
