Africa’s booming tech scene has no shortage of unicorn dreams and startup success stories. But behind every breakout company is often a network of…
Twitter brings promoted tweets to mobile
It seems that you can’t get away from advertising on Twitter — even if you’re using its mobile app. Twitter announced yesterday that their…
Twitter’s promoted products begin to deliver results
Twitter is finally beginning to grow into its advertising-based revenue model in the long, convoluted journey to monetisation. The company launched “Promoted Tweets” back…
