Why Premium Devices Matter In South Africa’s competitive mobile market, networks are no longer just fighting for subscribers. They are fighting for the country’s…
Advertising to drive social’s $16.9bn in revenue for 2012
Think General Motors’, now reversed, decision to pull its Facebook advertising had the industry rattled? Think again. Social media is set to bring in…
3 simple ways to drive engagement on social media
We live in a blessed time. Social media tools like Facebook and Twitter have finally allowed for the scaling of one-to-one relationships online. The…
6 must-follow rules for using social media in customer service
It is a well-known fact that if a customer has a negative experience with a service or brand, they are more likely to share…
Do links from social media sites really hold any SEO value?
In a recent article, I commented that “many SEO’s know that a link from a social media site holds substantial value insofar as the ranking…
