Smart Devices, Big (and Brutally Honest) Feelings It’s 10 a.m., you shuffle into the kitchen in yesterday’s sweats, and your fridge cheerfully says “Good…
From reach to resolution: a social customer service story
Over the past couple years, social customer service globally has gone from being the focus of a small number of highly innovative companies to…
Small business owner? Focus on these two metrics to measure with social media
Many people, including small business owners, understand the need to measure their marketing initiatives online. Are you making any money from your campaign? Are…
Annihilated in seconds: 5 ways to avoid becoming SA’s next big social media scandal
Stellenbosch University, SABC, University of Johannesburg, the Hawks… they all have something in common: they fired or suspended staff for comments made on the…
Is your social media strategy weakening your brand’s impact online?
Employee engagement is a topic that is on everyone’s minds, the other topic taking up space in our gray matter is social media, so…
