Five years ago, launching a decent streaming platform took millions. Now? A teenager with a laptop can build something that reaches millions. That shift…
Is your business contributing to the tacky manhandling of social media?
We have been using social networking platforms for over a decade now, and even though the novelty of the concept wore off years ago,…
5 tips for drawing up your social media crisis plan
The social web is largely public. Yes, everything that gets shared, published, tweeted, liked, uploaded, pinned, +1’d or commented on. Everyone is now a…
How effective is social media when it comes to customer retention?
Memeburn gets a lot of mail asking their opinions on various types of marketing or social media best practices; and every so often they…
Twitter users are more likely to visit online stores… and actually buy stuff
So it seems that all those tweets you see by retailers on Twitter may be working … well, for businesses in the US at…