The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
Want your social media campaign to be a success? Do your research
There are thousands of social media channels available to us all. From blogging to Facebook, all of these channels are not created equally and for…
How social media supports business events in emerging markets
My first thoughts when sitting down to write about emerging markets and social media was ‘where to start?’ Social media is a huge topic…
How to reward the right behaviour in a mobile world [Net Prophet]
Did you know that 95% of what we do is subconscious? The human mind decides not only which products and services to buy but…
Does Google Auto-Translate spell trouble for your email campaign?
Last week Google launched its auto-translate feature for Gmail, in theory making email a lot simpler for people who don’t speak the same language….