The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
A few tips on understanding the relevance of ad keywords
So you’ve spent a fortune on search engine marketing, but you’re not getting the results that you had hoped for. You think you’ve covered all…
Four alternatives to YouTube for video marketing
When it comes to video marketing, YouTube is usually the first video-sharing site that people think of when considering where to submit their video…
Why are Google’s new services failing?
Google has had a long string of failures. It encourages its engineers to spend 20% of their time developing side projects but when those…
The Meme: A powerful form of advertising
Although the term “meme” dates back to Richard Dawkins and his 1976 book “The Selfish Gene”, the more commonplace use of the term refers…
