Hisense is making a deliberate play for South Africa’s growing gaming and hybrid-work audience with the launch of its latest monitor lineup, led by…
Content marketing 101: Why you really need to know your audience
Content marketing is about connecting with your audience. People are great at tuning out messages that they’re not interested in, so to attract them…
Want to know about the future of social? Look where mobile’s going
eMarketer recently released a survey in which CEOs from the media and entertainment industries worldwide were asked their opinions on what was going to…
Digital leads the way at the 2012 Loeries
At last year’s Loerie Awards, Hello Computer took home a Grand Prix for its Flow Browser concept for Musica. Strictly speaking, a digital campaign…
4 great tips for tweeting journos
Twitter has completely changed journalism. One tweet can sometimes give you information that is as valuable as that source you’ve been cultivating for months….