F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Does your brand even need a website anymore?
The move to social media is the most important shift in digital marketing since the birth of the internet. In the same way that…
AOL and Huffington Post: Media’s possible decline?
Dan Lyons of US-based news and opinion site, The Daily Beast, nails it in his look at the AOL acquisition of The Huffington Post…
8 of the best (and worst) email subject lines
You have around 2 seconds and less than 50 characters to grab your reader’s attention with the subject line of your email campaign, so…
Is digital marketing becoming the new traditional?
One of the “Big Discussions” in advertising at the moment concerns the growth of digital, and the effect it is having on the industry…
