Ever asked an AI to create “a dog riding a skateboard in jeans” and ended up with something slightly cursed? You’re not alone. AI…
Next-level personalisation for super-effective email campaigns
Personalisation. Everybody knows they should be doing it, but no-one is. That’s not an exaggeration: 94% of companies say personalisation is vital to current…
Let’s get personal: what you need to know about CEM in ecommerce
The days where it was possible to rule the ecommerce roost by virtue of being the only players in the market are over. In…
The Internet of customers is just getting started
Over the past 15 years, marketers have seen new channels proliferate, customer behaviour change, and old practices become redundant at a dizzying speed –…
How technology has made cycling safer and easier
Cycling technology has improved in leaps and bounds over the past few years. There are an endless number of new individual components and gadgets…