AI is disrupting education. But despite what the headlines (and some ChatGPT horror stories) might suggest, South African teachers aren’t being replaced — they’re…
Here’s why it can make sense to build your brand’s audience before developing the content
We often queue up behind ourselves in the search to find, curate and create content that appeals to our audience. Personally I think we…
Disruptions, doubts and hold-ups: state of the native advertising nation
Native advertising is the latest disrupter on the online advertising scene, and could translate into big bucks for companies and publishers alike. At first…
Creativity and innovation: the only way PRs can outgun massive ad agencies
The advertising industry is going through big changes and that means opportunities for PR firms to compete for large marketing budgets normally allocated for…
Nobody killed anybody: the case for radio and video in the internet age
Death is society’s favourite topic. The minute something new comes along, we predict the death of the old because it must be so. No…
