South Africa’s new school year has begun with renewed attention on digital inclusion. MTN South Africa, through the MTN SA Foundation, has provided digital…
Beckham, dead vampires: The Super Bowl in ads
Super Bowl Sunday. It’s practically a national holiday, all around the world people gather to watch four hours of passion, dedication and pure ingenuity….
If SOPA was an aircraft carrier, ACTA and TPP are nuclear submarines
SOPA is on ice for now — some say dead — but we need to remain vigilant. It’s difficult however, when governments create new…
Even teenagers don’t care about AR apps and QR codes
Last year, it looked like augmented reality apps were on the cusp of becoming mainstream as numerous ad campaigns and mobile apps started to…
3 Stages of the web as a storytelling medium for brands
The best brands are built on stories. No-one huddles around the proverbial water cooler and talks about Product XYZ’s incredible new feature. But they…