The Commerce Media Platform Flow has officially launched the world’s first and only shoppable audience marketplace – a powerful new platform where advertisers can…
Why WordPress isn’t for everyone
There was a time not so long ago when I could dictate to businesses exactly what they needed, when they needed it, and at…
Not all traffic is created equal – a guide to ecommerce
While recently preparing a report on the annual traffic to a large corporate website, I had many opportunities to pause and reflect on the…
Extreme Makeover: Getting unsexy or difficult brands onto social media
Social media as a marketing platform is what most marketers are talking about these days. Helped by mass worldwide adoption, as well as wilting…
The media is dying, long live the media
Did you know that the first printed books in England would leave a blank rectangle at the beginning of a chapter so that an…