Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Create your own witchy brew with Google’s interactive Halloween doodle
Nope, Google hasn’t jumped on the sparkly vampire bandwagon (or even the trendy Walking Dead) — the search giant has gone traditional but quirky…
Why yes, Google Plus does have users… 300 million of them
A ghost town you say? Not quite. According to Google, its networking site / online social identity is still growing — it’s now up…
Wherefore art thou social media ROI?
As some of you may know, my first set of pieces for Memeburn dealt with the issue of ROI, of how it can be…
The path to digital maturity: how to hit your milestones
Once you have reached your first milestone by bringing social media management in-house, the common assumption is that the client is able to manage…