With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Facebook to circumvent ad-blocking software on desktop, because ‘choice’
Whether it’s due to aesthetics, data usage or horrible ads in general, ad-blocking software is only gaining steam these days. The trend has however seen…
Social media: the future of video advertising
By 2019, Cisco predicts video will account for 80% of global traffic. That’s nearly 1 million minutes of video shared every second. And YouTube…
Thumbtom is an app that pays you to look at advertisements
Currently trending on South Africa’s Google Play store is Thumbtom — an app that pushes ads to your smartphone’s lockscreen in return for vouchers…
Twitter can now identify apps users have downloaded for targeted advertising
In an effort to gather as much information about its users’ habits for more relevant advertising, Twitter will soon identify the other apps on…