The U.S. government’s decision to ban TikTok, the immensely popular short-form video app owned by China’s ByteDance, has sent shockwaves through the tech industry,…
Twitter brings promoted tweets to mobile
It seems that you can’t get away from advertising on Twitter — even if you’re using its mobile app. Twitter announced yesterday that their…
Facebook drives social media advertising globally
Social networks are steadily increasing the amount of share in online spending on advertising in the United States. The latest report from eMarketer, shows…
How well are hotels using Google Adwords?
The effective use of Google is critical for all businesses in the 21st century. But nowhere is it more relevant than in the hotel…
Do our ad agencies care about social media?
The advertising industry has always been full of paradoxes. It attracts highly creative minds but is the engine of consumerism. It projects a wildly…
