Everlytic is set to redefine customer communication with its revolutionary AI Studio, using WhatsApp for seamless chatbot interactions. The company, South Africa’s most trusted…
A brief introduction to content marketing in South Africa
A couple of decades ago, marketers had undivided attention. With not much more than three or four marketing channels to choose from, brands could…
5 things content marketing can learn from Klout’s aggregation tool
The infamous social media platform Klout recently announced that it has added content aggregation to its functionality. Users will now be able to create…
For the love of all that is good in this world, write your content for humans — not robots
If you are reading this, chances are you have heard about search engine optimization before and most likely about content marketing as well. You…
