In the fast-paced world of smartphones, a fierce rivalry has shaped the industry for over a decade. On one side, Apple, the epitome of…
MTN’s $50 Steppa smartphone changes (almost) everything
It’s been astonishing to see how quickly mobile operator MTN’s Steppa smartphone has been written off, when the devices have hardly made it to…
Contact engagement: the gem ensuring your email campaign hits the right inboxes
Have you ever wondered why your emails are no longer getting to the inbox, despite all your best practice efforts? You’ve employed the best…
Darn it, the NSA broke the web’s shiny new advertising model
In the throes of the Publicis Omnicom merger, speculation is rife that the advertising world is due for a sea change, with more big…
New Gmail is filtering out its biggest competition: others in email marketing
Promotional email has long been an effective way of delivering opt-in commercial messages and many have rediscovered this method after experimenting with advertising, social…
