F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Nielsen Twitter ratings show big growth in tweets about live TV
People in the marketing and media industry will have been waiting for this for a long while. Nielsen has released its first Twitter TV…
US spends more time on Facebook than any other site: Nielsen
Americans spend a lot of time on Facebook. We all knew that right? Well now it’s official: US internet users spend more time on…
Generational theory’s influence on digital marketing
Generational Theory is a topic that has been bantered around in marketing circles for, well, for generations now. Never has technology, though, moved at…
Netflix users mainly connect through game consoles, finds Nielsen study
Half of all Netflix users connect to the popular US video streaming service using a game console, according to a recently published Nielsen survey….
