Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
Disney buys 21st Century Fox, now owns even more iconic characters
The Walt Disney Company on Wednesday officially closed a $71-billion deal with 21st Century Fox, and now owns the production company. “This is an…
The Emmys consistently celebrates boring television: a 2017 list
Every year I hold my breath, expecting the television academy — those responsible for the Emmys — to make right its errors of the…
Sequels, reboots and remakes: where does the spiral end?
If you were to visit YouTube, chances are you’ll either see film trailers being played out in ads, listed in the “Trending” section, or…
WordPress debuts new TV ads in limited trial run
Content publishing platform WordPress has this week debuted its first television advertisements. This is the first push in the company’s larger marketing budget for…
