• BURN MEDIA
    • Memeburn
      Tech-savvy insight and analysis
    • Gearburn
      Incisive reviews for the gadget obsessed
    • Ventureburn
      Startup news for emerging markets
    • Jobsburn
      Digital industry jobs for the anti 9 to 5!

All posts tagged "Helen Zille"

  • Understanding how politicians use Twitter: a case study

    Social media platforms such as Facebook and Twitter have fundamentally changed the nature of political discussion. They allow the common person to add his or her voice to the issues that are important to them and to connect with important decision-makers that might otherwise be out of their reach. Twitter has had a particularly profound effect on political discourse, even in emerging market countries like South Africa. In that country, this has been especially true for opposition leader Helen Zille, who has used Twitter to connect with her supporters and to clearly articulate her stance on contentious issues. Following in...

  • South Africa’s 10 most influential political tweeters [Infographic]

    Twitter matters. There’s no doubting that. It can help effect social change, make stars, or pariahs, out of politicians, and make or break a brand. Makes sense then that mattering on Twitter also matters. But who matters? In South African politics, the most influential people on the social network turn out to be a mix of politicians, journalists, activists and academics. At least, that’s according to a list compiled by PR and communications company Burson-Marsteller. The company compiled the list using Klout as a standard of measurement. Klout analyses engagement across social networks and creates a Klout Score...

  • Nando’s offers Helen Zille a tastier alternative to a foot in the mouth

    If anyone shows how easy it is to go from the highest of highs on Twitter to the lowest of lows, it’s Helen Zille. Late last year, people were talking about how well she used the medium. Some even suggested she could be an example to everyone from major brands to Kim Kardashian. How things have changed. Zille’s seemingly uncensored rants, troll feeding and lobbed insults are a far cry from the tweets she was sending out in 2011. In fact, Zille has now reached the point where she’s become the punchline in a Nando’s campaign. If you’re wondering...

  • 4 Reasons someone should get Helen Zille away from Twitter

    Last year I wrote a piece for Memeburn about ways I felt Helen Zille was using Twitter well. She was controversial even back then, but I liked her for four reasons: She was responsive She was unscripted She was active and She had a sense of humour Overall, I loved the fact that she was both accessible and real. No PR gloss: you got Helen pretty much undiluted. I didn’t mind the sarcasm; somehow it lent her a certain appealing authenticity. A year later and Helen Zille is still all of those things, but something has changed. From being appealingly frank, she’s become...

  • Stellenbosch: How a small university town is giving everyone free Wi-Fi

    The small Western Cape student town of Stellenbosch is perhaps best known for the wineries that surround it. But now it’s looking to become one of the most connected places in South Africa by offering free, universal Wi-Fi internet access. The initiative is reportedly a partnership between Stellenbosch, the University of Stellenbosch, and popular instant messaging platform MXit. According to MyBroadband, the service will be available to anyone without registration. The only activity prohibited on the network will be large downloads. A trial area for the network will reportedly go live on Friday, before being extended to the rest...

  • Four Twitter lessons Kim Kardashian could learn from Helen Zille

    Kim Kardashian’s now infamous divorce has dominated the Twittersphere this week. In fact, days after the announcement, the topic was still trending (her cuckolded ex-husband, Kris Humphries whom no one here had heard of until the wedding, was trending alongside his ex). Kardashian herself has contracted a serious case of denial which, when it comes to Twitter, could be fatal. Kardashian is usually a prolific Tweeter, keeping her followers entertained with her “pearls of wisdom”. Then the divorce was announced, and all Kardashian could do was Tweet about her latest collection of handbags and Halloween outfits. In fact, she’s...

  • Four ways Helen Zille uses Twitter well

    Social media has always presented an obvious opportunity for politicians. As Barack Obama’s campaign advisers were quick to note, social media offers a convenient, low-cost way for elections campaigns and public representatives to connect with the electorate, and it’s hard not to get excited about the potential for social media to offer one of the ways in which democracy can be made more meaningful. So, who in South Africa is taking advantage of this? The Office of the President tweets from @SAPresident, while minister of public enterprises Malusa Gigaba is often quite active from @mgigaba. Presidential spokesman Zizi Kodwa is...

  • Popular radio DJ trends worldwide over racist slur

    Popular South Africa radio DJ and rugby commentator, Darren Scott is trending world-wide on Twitter, following his use of the “K-word” late last week. The incident in question occurred at a work function, after Scott lost his temper at a colleague, Africa Tshoaedi. In a recent statement from Scott’s PR team, Tshoaedi’s presence at a bar after being told leave by Scott was seen as “provocative and used strong language to...

  • ‘No one is safe, but everyone is welcome': ZANews now on TV

    Online satirical puppet show, ZANEWS, has found a new home on satellite television provider TopTV‘s flagship channel, Top One. ZANEWS keeps its audience abreast with a mix of the latest and most controversial current events in a “witty and unorthodox way”. The site parodies the formulaic style of media broadcasting in order to remind people that it is possible to engage humorously with societal issues that can often be a source of tension and frustration. The show gained popularity online mainly on YouTube and its website, satirically chronicling the day to day of South...

  • DA leader addresses Twitter critics

    Helen Zille, leader of South Africa’s largest opposition party, has responded to a recent spat between herself, officials from her party, and South African singer Simphiwe Dana that played out on Twitter. The spat began when Dana directed a number of barbed political points toward Zille on the microblog, to which the Democratic Alliance leader replied in kind, characterising them as “baseless assertions”. Dana and like-minded Twitter users then began sending Zille and other DA officials a series of increasingly difficult-to-answer tweets. The spat peaked when DA spokesperson Lindiwe Mazibuko, in a move reminiscent of the ANC Youth League’s characterisation of Twitter...

  • President Zuma joins Twitter: South Africa tweets back

    With very little fanfare, the office of the South African Presidency, in a fitting move — not via a press-conference or a press release but via a tweet – announced that Jacob Zuma had joined Twitter. His first, and at the time of writing, only tweet was: His “lack of activity” since then has not slowed his rapidly growing follower count however – after being live for just four hours, his follower count...

  • 25 South African politicians to follow on Facebook and Twitter

    We all know about the celebrated political social media campaign that played a part in putting US President Barack Obama in the White House. It was unprecedented, using advanced social networking functionality and integration with social media platforms like YouTube, Twitter and Facebook. Politicians today realise that Facebook, in particular, is a platform they cannot ignore. It’s where many of society’s influencers and do-ers hang out. If you consider that there are now...

  • Helen Zille: ‘Bloggers the new voice of society’

    At the annual blog awards ceremony in the prestigious One & Only Hotel in Cape Town, Western Cape Premier Helen Zille spoke about how “bloggers are the new voice of society” and how blogs “link the local with the big picture”. The premier, no slouch herself on the social media scene with around 115 000 Facebook friends and one of country’s first verified Twitter accounts, said that digital communications were a “force for...

  • Zuma, Malema and the curious art of twitter-jacking

    Do you have a bone to pick with those in power? Are you funny and tech-savvy with too much time on your hands? If so, then you’re in the prime demographic to do some Twitterjacking, a passive form of identity theft on Twitter. All you need to do is pick a politician or a person in power, then sign up for a Twitter account in their name and begin to tweet away in a defamatory, but hilarious, way. It’s happening right now to South Africa’s President Jacob Zuma. “The president” sent this tweet from @jacobzuma a few days ago. “Back...

  • Interview: Helen Zille on Twitter, Facebook and why Julius Malema isn’t interesting enough to follow

    Western Cape Premier and Democratic Alliance Leader Helen Zille has taken charge of all the web has to offer; including a Facebook Page, Twitter Account and even a Flickr Pro Account for her photos. The busy politician recently made time to answer a few questions about social media as a tool for engagement, how she uses Twitter, and why she wouldn’t follow ANC Youth League President Julius Malema. Memeburn: You’re one of the few politicians in South Africa that has embraced the internet and social media. What has having a Facebook and Twitter on-line presence meant for you, and has it...