South Africa furious after Adam Catzavelos uses k-word in racist viral video

adam catzavelos twitter

A man by the name of Adam Catzavelos is receiving heated criticism from South African political parties, citizens and social media users after he published a video in which he uses a racial slur.

Said video was republished to Twitter on Tuesday, in which Catzavelos can be seen enjoying sunshine on an exotic beach. After giving his viewers a weather report, he also announces that there’s not “one k***** in sight”.

“You can’t beat this,” he adds in 20 second clip.

The video racked up more than 1000 replies and 1300 retweets with some 68 000 views on the social network.

Update: Adam Catzavelos has issued his first public apology. Read it here.

By Wednesday afternoon, #AdamCatzavelos began trending countrywide, with many notable social media personalities weighing in with their thoughts (albeit using a misspelling of his name).

“Who Is This? We Need To Label These People And Their Harmful Active Ingredients Clearly,” wrote comedian John Vlismas.

“Sickened to see the video of #AdamCatzavelo that attitude and comments are abhorrent and have no place in our society,” DA’s chief whip John Steenhuisen wrote.

“The comments by #AdamCatzavelo are abhorrent, racist and inconsistent with what South Africans from all races stand for,” echoed DA leader Mmusi Maimane.

Adam Catzavelos’s comments likely won’t pass without repercussions though.

The EFF has announced that it will open a case against Catzavelos in Gauteng.

Additionally, Catzavelos’s family business has issued a statement on Wednesday, distancing itself from his video and comments.

“It is abhorrent and we fully disassociate ourselves from the sentiments expressed. We reject racism in any form. Adam Catzavelos has been dismissed with immediate effect from the family business, St George’s Fine Foods, and his minority shareholding will be unwound as soon as practically possible,” began the statement obtained by EWN.

“Given the high-profile nature of this development, the business has been temporarily closed for the protection of all its staff. We have no further comment at this stage.”

Adam Catzavelos has yet to issue a personal statement with regards to the video.

Feature image: screenshot, @fcfortune via Twitter

Andy Walker
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