AI is disrupting education. But despite what the headlines (and some ChatGPT horror stories) might suggest, South African teachers aren’t being replaced — they’re…
Creativity and innovation: the only way PRs can outgun massive ad agencies
The advertising industry is going through big changes and that means opportunities for PR firms to compete for large marketing budgets normally allocated for…
Playing the hate game: agencies vs clients
I get the pleasure of speaking to various people at multiple digital agencies thanks to my line of work and the complaint is universal:…
What lessons can we take into 2014 from one of 2013’s best Twitter exchanges?
Recently, UK service provider Tesco Mobile caused a welcome diversion from the November Blues when it engaged in a (by all accounts) spontaneous “Tweet-off”…
What The New York Times tells us about the weaknesses of native advertising
Native advertising is the world’s worst idea and I can’t believe the New York Times management is so gullible and clueless in agreeing to…
