Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
Here’s why measuring influence on social media is more important than ever
People have been trying to measure influence online for a good few years now. Remember people asking what your Klout score was? Does it…
Arianna Huffington launches news site for the one percent
Are you a member of the ultra rich elite? Ever wished there was a news website written for people like you, by people like…
Stop dithering about social ROI and just measure it
“How are we going to measure the ROI of our social media marketing campaign?” This question is often asked and I’m sure you have…
Decision makers still sceptical about social? Here’s how to sell it to them
I often hear questions from business executives on why they should use and integrate social media marketing for their business. Traditional marketing methods such…
