Sony is making a bold statement in South Africa, and it’s one that vibrates. The tech giant has just unleashed its new ULT POWER…
Don’t fluff the facts: 3 keys to good reputation management
Reputation management has become a buzzword in the communication industry with public relations practitioners around the world selling it as a service to clients….
Managing the mentions: how big brands survive social media nightmares
“Is this how you silence people on your page?” “I’m still waiting for a response or am I not considered a customer anymore?” “Does…
A view-through focus could stop the anti-banner ad freakout: here’s how
There’s been a lot of bad blood about display ads flowing through the marketing industry of late. Some are misguidedly dismissing display advertising’s relevance…
Twitter inks deal with ad giant WPP
Twitter has just signed a deal with global advertising giant WPP, which will apparently see the two collaborating more closely in future. The deal…
