Lenovo made a bold statement at MWC 2025, unveiling a lineup of cutting-edge laptops, concept devices, and software innovations that showcase the company’s focus…
7 simple search strategies for your PPC campaign
If you’re a search newbie and want to quickly learn the ropes of the Pay Per Click (PPC) world then using Google Adwords and…
‘A peer report card’ for your AdWords account
One of the most frequent questions clients ask me is: “How am I doing compared to my competition?” Owing to the fact that many…
4 first world marketing mistakes to avoid making
There’s an old adage that goes, “you need to break a few eggs to make a cake”. This doesn’t mean, however, that you have…
How social media ‘broke marketing’ and became its future
Social media is seemingly everywhere and just about every man and his dog is using it in some way or another. What is it,…
