HONOR X9c: A Game-Changer for South African Smartphone Innovation HONOR has once again raised the bar in the mid-range smartphone market with the launch…
Will in-stream advertising kill the Twitter experience?
Twitter’s recent announcement that it is going ahead with in-stream ads is yet another attempt by the microblogging platform to effectively monetise without losing…
Landing Page Optimisation and its true place in web strategy
Like the landing lights at an airport; Landing Page Optimisation is there to ensure that your visitors know exactly what they need to do…
Six reasons why your email marketing campaign is failing
In the midst of the rise of social media and mobile marketing, email marketing still continues to rake-in an impressive ROI, but that doesn’t…
Social media and the politics of disclosure: The Womma study
After the response to the “Social Media Rate card” of popular radio DJ Gareth Cliff, key questions have arisen about how people and companies…
