F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Noah-gate: Lessons learned from Cell C’s controversial ad campaign
There has already been reams written about the new Cell C campaign, including a whole raft of my own thoughts on the campaign. I…
Five easy ways to cross promote your social media content
If you’re using multiple social media platforms to promote your business, it makes sense to cross promote the media you generate through the various…
The rise of eBooks and the myth of affordability
Major drum roll from the guys at Amazon.com for their announcement that “Amazon.com customers now purchase more Kindle books (eBooks) than hardcover books.” The…
5 reasons to use Facebook adverts instead of Google Adwords
For well over a decade Google’s iconic self-service advertising system has been connecting businesses to potential customers cheaply and efficiently (while generating billions of…