TCL Electronics has officially launched its 2025 range of Mini LED TVs in South Africa, introducing cutting-edge display technology, massive screen sizes, and cinematic…
A few tips on understanding the relevance of ad keywords
So you’ve spent a fortune on search engine marketing, but you’re not getting the results that you had hoped for. You think you’ve covered all…
Getting from the vital few to the viral many: Social media hype or hope?
Why are some people conservative and some liberal? Is there a connection between political perspective and intelligence, as new ‘evidence’ seems to suggest? And…
Wake up! You can’t crowdsource everything
A recent story in AdAge, entitled “The ‘Craigslist Effect’ Spreads to Content as Free Work Fills Supply”, is getting quite a lot of attention….
Apple iAds: Exploring the good, the bad and the ugly
Apple’s announcement in April of its own proprietary advertising platform, iAds, has created quite a stir. Set to have begun running on 1 July,…