F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Six real ways to measure social media
Like any zeitgeist, social media has attracted its share of charlatans and snake oil merchants, all peddling their mastery of this mysterious and complicated…
A basic guide to AdWords and search
The highest proportion of a marketing budget is typically spent on offline media advertising, the interruptions during your favourite TV show, or the print…
User-generated content: Myths and lessons learnt
Demotix is a London-based, award-winning “citizen journalism” website and photo agency. The site has around 15 000 members in 190 countries who contribute content…
The entrepreneurial illusion explained
Entrepreneur, entrepreneur, entrepreneur… You hear this word over and over again, yet few bother to look it up in the dictionary. Go on, prove…