South Africa has crossed one of its biggest economic milestones of the decade, officially surpassing pre pandemic international arrival numbers and positioning itself for…
In digital marketing? Smile, ’cause your budget is only going to keep growing
If you’re rooted in the traditional advertising space, now might be a good time to avert your eyes. If however you’re in digital, then…
The Memeburn guide to the SA digital agency landscape
A few years ago, we gave you a pretty quick overview of the South African digital landscape. Much has changed since then. For a…
Snapchat finally starts dabbling with advertising, and people are freaking out
Snapchatters in the US probably noticed something different over the course of the weekend. The photo messaging app that boasts over US$10-billion valuation, and…
If we want digital to be effective, we need to really read customers
Any digital activity throws up a huge, almost infinite array of metrics that can be used to understand its impact – there are opens,…
