Artificial Intelligence is no longer a distant promise or a Silicon Valley experiment. It’s embedded in the now. South Africans are already using generative…
How to make sure your SEO and social media efforts complement each other
If you know who Google’s Matt Cutts is, you most likely know the importance of search engine optimisation and following the correct SEO guidelines…
5 important ways your website impacts your online marketing efforts
Most companies today do some form of emarketing, made up of: paid media (like Google Adwords and online banner advertising), search media, social media,…
3 very good reasons why you should tread carefully with native advertising [#GDNCMS]
Some interesting tweets from the #GDNCMS Conference by the Guardian appeared this morning and there was heated debate about algorithms being better than young…
RTs, memes and timing: what lessons brands can take from Ellen’s selfie
Ellen DeGeneres sent out the historic tweet during the Oscars, racking up over 3-million retweets and possibly even breaking Twitter for 20 social-media-silent minutes….