The U.S. government’s decision to ban TikTok, the immensely popular short-form video app owned by China’s ByteDance, has sent shockwaves through the tech industry,…
Boost Productivity & Returns with Marketing Automation
Everlytic has taken a step-by-step approach to growing your business’s digital communication abilities by developing what’s called the Everlytic Growth Journey. In it, they…
Top language tips for better emails: The Best in Financial Services Marketing
Email marketing continues to be a popular communication channel in South Africa – particularly in the financial services space. This is due, in part,…
5 tips to selecting the right provider to power your email marketing campaigns
Delivering email at scale is a technically challenging endeavour, and getting it wrong could shut down the entire email communication channel. In fact, this…
Understanding customer-centric content marketing for better email engagement
Article by Candice Lee Reeves, Senior Digital Copywriter Email marketing is something most businesses are doing but few get right. Often, this causes frustration…