The Boardroom ViewIn South African boardrooms, AI has shifted from curiosity to competitive necessity. Executives are asking not whether to adopt AI, but how…
‘Jennifer Aniston sex tape’ pokes fun at internet memes
In a smooth and elegant new advertising campaign for Smart Water, Hollywood celebrity Jennifer Aniston touches on all the popular memes of the day…
The quest for ‘Vicus’: Finding a YouTube sensation
Recently a video of a young South African boy playing guitar and singing “These Arms” by All 4 One went viral on YouTube. Not…
Retailers missing out on video to increase sales
The research is out: Using videos effectively don’t only up the number of conversions on your retail site – they actually reduce the rate…
5 social media ways to do Valentine’s
Ahh, it’s love day. The traditional way of saying I love you is highly overrated. Roses are overdone, chocolates don’t actually seem special anymore….
