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  • Five reasons why you should go see The Social Network

    The much-anticipated, controversial movie about the founding of social networking behemoth Facebook, simply called The Social Network, opens in cinemas around South Africa today. The staff of Memeburn were invited to a sneak preview by Integr8, and came out inspired and moved, for very different reasons. Here are 5 very different reasons you should go see the movie: Jeremy Daniel: Sheer inspiration. If you have the drive and the passion to build something that can change the world, then this movie acts as a double espresso to your ambition. The story of a social misfit who gets his revenge on...

  • 8 essential apps to customise Facebook Pages

    In recent months, many of Facebook's apps have gone through a dramatic facelift -- some were culled while others became powerful tools for business. Used properly, these apps and plugins can create interactive environments for users to engage with brands on different levels. Apps that allow you to create polls, quizzes and surveys have become valuable for gathering user data, conducting market research and fine-tuning products and services. If you're getting started as the manager of a Facebook Page, then here’s a short list of apps that will make your life much easier, and result in a better Page....

  • Facebook blocks your exes from appearing in ‘Photo Memories’

    Since May this year Facebook has been dishing out nostalgia via the aptly-named "Photo Memories". The next time you're randomly stalking surfing around Facebook - and especially when viewing photos - you'll notice in the top right corner of the page that Facebook will be serving, of its own volition, your "Photo Memories" from days past. It uses an algorithm to pull bygone photos from the person whose profile you're viewing, or mutual friends which are loaded to reflect volume of comments and "Likes", and then throws in a dash of randomness for good measure. As always, with both...

  • Facebakers: Everything you ever wanted to know about Facebook

    Friends have been found, photos uploaded and tagged, gaming has gone social, status updates are now second nature and a movie, The Social Network, has been made. Keeping up with Facebook, its growth and the ways in which people are using it can be quite daunting task. But help is at hand. A nifty site called Facebakers allows you to explore the various metrics of the social networking giant. The site has been around for about a year now, but this week it launched a new look packed full of new features. You can benchmark metrics from the previous...

  • Facebook launches Friendship Pages after all-night hackathon

    Facebook has launched Friendship Pages at which online pals can stroll virtual memory lanes that chronicle what they have shared at the world's top online social networking service. The pages contain public comments and Wall posts between pairs of Facebook friends; pictures in which both are identified; events they indicated they would attend together, and other joint activities memorialised at the service. "A few months ago, I began a small project to build a page devoted to friendships. A few interns and I started a prototype during an all-night hackathon, and then one of our designers jumped in. For all of...

  • How the Nigerian President is using Facebook

    Politicians around the world have woken up to the potential of Facebook and Twitter as unfiltered platforms from which they can deliver their message to a receptive audience. But few have taken it up as effectively and with the same gusto as Nigeria's wonderfully-named President, Goodluck Jonathan. During the 1930's, the US President Roosevelt delivered a weekly radio broadcast to the nation, which consisted of reassuring the nation that it was going to recover and sharing his hopes and plans for the country during the Great Depression. These "fireside chats" were enormously popular and had a profound effect on...

  • Like buttons provide valuable new source of web traffic

    Doesn't it seem that the Facebook Like buttons populating the web have been there forever? In fact they were only introduced in June 2010, and are already being used on over 350 000 websites, according to the Wall Street Journal. Essentially, the Like button is a tool that allows users to show appreciation for what they are viewing without having to say a word. All that is required is a simple click that lets your network know that you have given your stamp of approval. And this implementation of Facebook's Social Graph is subtly changing the model of how...

  • Facebook looks to grow Vietnam presence

    Facebook says it wants to grow its presence in communist Vietnam, despite concerns that foreign diplomats and others have raised about access to the site. In a job posting on its website, the world's most popular social networking site said it is seeking a manager for policy and growth in the country. Observers said Vietnam began a more aggressive campaign to control cyberspace when it allegedly began blocking Facebook almost a year ago. Users still have difficulty logging on through the site's homepage, but many have found other ways to access it. These restrictions, as well as on news media, led Western...

  • Facebook in yet another privacy furore

    User privacy is the priority for internet social networking site Facebook, which has come under fire from users for its privacy settings, the company's director of market development said on Sunday in Dubai. "Privacy, I would say, is the number one most important thing for our company, and we're always listening to feedback," Randi Zuckerberg, the sister of Facebook co-founder Mark Zuckerberg, said on the first day of the GITEX information and communication technology exhibition. The statement comes just days after the Wall Street Journal released a report as part of their "What they know" series, which uncovered how "Many of...

  • Bing gets a shot in the arm from Facebook

    Microsoft's search engine, Bing, has received a massive endorsement from Facebook, which could potentially see Bing becoming a credible rival to Google, the company that has dominated the search category for so long. Early on Wednesday at Microsoft's Silicon Valley HQ, management teams from Facebook and Microsoft gathered to address the media on new developments and partnerships between them. In a nutshell, it was announced that the social context of Facebook's information database will be brought into a Bing search. What does this mean? Essentially, the things, places and experiences that your friends have "liked", using Facebook's social graph...

  • Danish court blocks media from quoting Facebook ‘friends’

    Journalists may not use information from the Facebook accounts of their "friends," a Danish media tribunal ruled Wednesday in a case pitting the prime minister's brother against a tabloid. "Information on closed profiles are reserved to people -- the Facebook 'friends' -- who have been authorised to access the profile," the Danish Press Council said. "That is why media do not in principal have access to use information posted in closed profiles," the media ethics court said, setting a legal precedent on how media can use the Facebook social networking website. It added however that this consideration for the closed profile holder...

  • The speed of Google or the stickiness of Facebook?

    Google's most important launch this year was its recent debut of Google Instant search which cuts user search time down by as much as 40%. Google users are, collectively, saving 11 hours every second, which translates into 11 hours less being spent using Google. Google is betting that if its users spend less time on search then it will make more money. This is a far different strategy to that of Facebook, which wants to be the stickiest place on the internet. The Nielsen Ratings estimate that each month, an average US internet user spends around 2 hours on Google, and more...

  • Facebook makes major Groups, download changes

    Facebook on Wednesday began letting users form cozy cliques as part of a move to give people more control of their information at the world's most popular online social network. A Groups feature that lets Facebook members set up private online havens for clusters of co-workers, family, teammates, or others was unveiled at a press event at the firm's headquarters in the California city of Palo Alto. "We think that what we have out of the box, version one, blows away everything else," Facebook founder Mark Zuckerberg said, referring to "groups" services offered by Internet stalwarts such as Yahoo! and Google. Facebook...

  • Facebook movie already being parodied by YouTube and Twitter

    The Social Network, a brand new feature film directed by David Fincher, is due to be released in South African cinemas on the fifth of November and promises to be a dramatic, semi-fictionalised look at the genesis of Facebook and the motivations of its founder Mark Zuckerberg. The film has received online acclaim on Rotten Tomatoes and Metacritic, and promises to be a must-see for all social media enthusiasts. The movie was adapted by famed writer Aaron Sorkin from the compelling 2009 Ben Mezrich book The Accidental Billionaires, and is rumoured to offer a fairly negative account of Zuckerberg’s career path....

  • The 25 biggest Facebook Pages for SA musicians

    Facebook is a brilliant resource for musicians of all kinds. Not only can you connect with thousands of existing fans - essentially for free - but you can also make the most of tools which can help you promote your newest track, publicise your upcoming tour and win new fans, both local and international. And you don’t even need a record deal to do so. So how are our local singers, songwriters, bands, divas and DJs doing on the world’s biggest social networking platform? On the whole, extremely well. Take a look at the Facebook pages of the following...