The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
Getting to grips with Atlas, the ad tool that’s helping Facebook challenge Google
Facebook bought Atlas from powerhouse Microsoft (for about US$100 million) in 2013 and then, for some reason, allowed it to lie in hibernation until…
This Wi-Fi service will give you free internet access in exchange for ads
How many times have you skipped restaurants because they don’t have Wi-Fi? In our modern world, free Wi-Fi usually trumps any menu. Free Wi-Fi…
It’s seriously time to bridge the gap between IT and marketing
The most successful businesses of the near-future will be those that succeed in bridging the traditional gap between marketing and information technology, digitising their…
Looking for a social media agency? Here’s how to get started
Last night when I searched for the phrase “social media agency”, thousands of results popped up. This clearly shows there are many agencies advertising…